Case Study: Modell's Runs On Tempo

“Tempo enables me to run Modell's with three resources: me, myself, and AI.”
- Joshua Rockoff, President Modell's

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The Challenge

When Modell’s was re-launced in 2025, it had a large historical mailing list that needed to be re-engaged and no resources to execute on an email strategy. The team chose Tempo to handle both planning and email execution on a limited budget.

The Solution

Tempo makes it possible to scale email marketing without a dedicated team. Senior stakeholders can work directly within Tempo on ideation, planning, asset creation, and html email creation.

• Campaign Planning:
  Tempo’s AI delivered a consistent flow of campaign ideas. These ideas are based on past campaign performance, inventory, sales trends, and the cultural calendar.
• Design, Copywriting & Execution:
  Tempo's AI handles copywriting, design, and html email creation. Tempo trains leading models like Nano Banana Pro on a brand's marketing aesthetic to get consistent on-brand outputs.

The Results

Within weeks of starting to use Tempo:

• 📬 Three campaigns sent per week
  
• 📈 Email sales growing over 700% month-over-month
  
• 🧠 Creative and strategy workload was limited to one hour per week

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New Year's campaign created with Tempo: 

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